Churches have a lot of opportunities to use Google Ad Grants. But it does take some thinking outside of the box.
To maximize the ad grant, it also requires having a well-developed website with lots of features - sermons, blog posts, events pages, visitor pages, information on groups and youth programs, and plenty of opportunities for people to take action.
Here are a few search ideas on how to maximize your Google Grant:
- Community groups
- Kids programs
- Resources for teens
- Ways to volunteer
- Bible verses or sermons featuring Bible verses.
- A place to request prayer.
- Community events
- Unique programs like book clubs, arts events, specialty groups, performing arts, etc.
- And of course, your ultimate search terms - when people are looking for churches and church services in your area.
